WhatTheyThink    WhatTheyThink.com    Print CEO    Printing Office    Digital Nirvana    PrintPlanet

From Office Paper to Toilet Paper

By Gail Nickel-Kailing on February 8th, 2010 - Comment

Office paper getting out of hand? Get a White Goat! And turn 40 sheets of office paper into a roll of toilet paper in just 30 minutes. See it in action!

Continue Reading...

When the Going Gets Tough, the Tough Get Going – Academy Press

By Gail Nickel-Kailing on February 7th, 2010 - Comment

Nearly one-third of all offset printing establishments have fewer than 20 employees. Forecasts are predicting that we’ll see a loss of even more printing companies over the next decade. Like small businesses of all kinds, printers have always faced challenges. So what has it that has made it possible for some small printers to overcome adversity and keep going?

Continue Reading...

Put your mark on paper and know it can be taken off!

By Gail Nickel-Kailing on February 3rd, 2010 - 1 Comment

It is not enough that we print on recycled paper; each printed piece should be recyclable in turn.

At drupa 2008, de-inking of digitally printed paper became a hot potato. On Print CEO Andy Tribute clarified the issue by presenting comments from INGEDE

Continue Reading...

Seattle Printing Company is #17 on EPA’s Green Power Partnership List for Printers

By Gail Nickel-Kailing on February 2nd, 2010 - Comment

DCG / West – comprised of McCallum Print Group and Mailhandlers – has been recognized by the US Environmental Protection Agency for its commitment to green operations. Listed at number 17 on the Top 20 Printers list under the EPA’s Green Power Partnership, DCG / West purchases nearly 2.6 million kilowatt-hours of green power annually….

Continue Reading...

Announcing the Second Annual WhatTheyThink Environmental Innovation Awards

By Gail Nickel-Kailing on February 1st, 2010 - Comment

Today is the day! We are opening the applications for the Second Annual WhatTheyThink Environmental Innovation Awards, presented in partnership with Unisource Worldwide, Inc. and Unisource’s respect™ Printers’ Program.  This year, Heidelberg USA, Neenah Paper and NewPage Corporation have joined with us as sponsors of the awards.
We’re celebrating the 40th anniversary of Earth Day, in…

Continue Reading...

How Green is the Apple iPad? Part 2

By Gail Nickel-Kailing on January 28th, 2010 - Comment

Let’s take another look at the iPad – is it really green? Is it a “planet saver?”
Matthew Wheeland, GreenBiz.com, has some really good insights.  In Will Apple’s Tablet Save the Earth? Don’t Hold Your Breath, he notes discussions that imply going digital – i.e., going iPad – could not only eliminate the toxic materials, electricity,…

Continue Reading...

Just how green is the Apple iPad?

By Gail Nickel-Kailing on January 27th, 2010 - 3 Comments

Obviously you’re going to hear more about the new Apple iPad than you probably want over the next few days. (OK, it’s cool!)
In the  middle of all the hysteria, we need to ask a simple question: How green is the iPad, really?
Yes, we’re seeing  more people moving to electronic devices instead of reading traditional print…

Continue Reading...

Spirit Graphics Receives CoolCalifornia Environmental Award

By Gail Nickel-Kailing on January 26th, 2010 - Comment

Spirit Graphics, Chula Vista CA, winner of the 2009  WhatTheyThink Environmental Innovation Award for Thought Leadership has been recognized by the California Air Resources Board for exceptional success in saving money while cutting their greenhouse gas emissions.

Continue Reading...

Shoes from Press Blankets? Great idea!

By Gail Nickel-Kailing on January 25th, 2010 - Comment

Last October, we spotlighted Enviro Image Solutions (EIS), Vancouver BC, a company that turns used blankets into reusable blankets.  EIS uses a patent-pending proprietary process that refurbishes dirty blankets used for UV printing and makes it possible to use them again and again. Some have been refurbished as many as 10…

Continue Reading...

Green Marketing: What Works, What Doesn’t

By Gail Nickel-Kailing on January 22nd, 2010 - Comment

The Environmental Leader has recently released what is already one of the most relevant green marketing studies ever made. Green Marketing: What Works, What Doesn’t takes a critical look at green marketing and digs up eye-opening information such as the green marketing effects on product pricing, what media are most…

Continue Reading...