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Thursday, July 17th, 2008
SustainAble is a new book written with the graphic designer in mind. As your clients continue to adapt to and provide environmental solutions with their own products, they are demanding it from you, their creative partners. We asked Aaris Sherin, author, to tell us about the process that she went through ...Wednesday, July 16th, 2008
No one should make Richard give up his Muppet albums, but I agree - let's ditch the phrase "It's not easy being green!" Richard starts off his thoughtful commentary with: "... unless you’ve been trapped in an underwater pyramid for the past 18 months, you know that so-called “green” initiatives—that is, environmentally ...Monday, July 14th, 2008
The US Federal Trade Commission (FTC) Bureau of Consumer Protection and the Canadian Competition Bureau - in collaboration with the Canadian Standards Association - each have released guidelines that will help marketers ensure that "green marketing" claims are not misleading.Thursday, July 10th, 2008
Because Going Green is your resource, questions are always welcome and I'll try to track down an expert answer for you. This week, a reader asked: I have heard that paper vellums are inherently environmentally un-friendly because of the process by which they are made. However, I've been looking around, trying ...Tuesday, July 8th, 2008
If you don't - or your staff doesn't - get to at least one "green" industry event this year, you only have yourself to blame. You can't miss them; there are physical and virtual events happening nearly weekly. We hope to list them all! Consider WTT Going Green the place you ...Monday, July 7th, 2008
In 1993, when Adobe® first introduced Acrobat®, they produced a video that took a look at document usage in a "typical" corporate setting. We have indeed come a long way, but it's a frightening thought to imagine that there might be still companies who operate this way.Friday, July 4th, 2008
Regardless of your political persuasion, the Democratic National Convention is an event to examine from both the good and bad side of "Green" events. The efforts being made to turn this into the "greenest convention ever," as described in the Wall Street Journal article, The Greenest Show on Earth, sometimes involve ...Wednesday, July 2nd, 2008
First launched in August 2006, and updated every three months, the Greenpeace "Guide to Greener Electronics" is now in its 8th edition. It ranks the top market leaders of the mobile phone, computer, TV and games console markets according to their policies and practices on toxic chemicals and take-back. It ...Tuesday, July 1st, 2008
It's not often that a work of art disguised as a magazine falls on my desk, but the HERE magazine published by Cooper Carry is definitely an amazing piece of work. Cooper Carry is an architecture, engineering and urban design firm producing some beautiful buildings and urban spaces. For three years ...
