WhatTheyThink    WhatTheyThink.com    Blogs    PrintPlanet

Archive for 2010

Happy Holidays from Going Green

Wednesday, December 22nd, 2010

I want to wish all the readers of Going Green a very Merry Christmas and a happy and prosperous New Year, and I’d like to thank everyone for reading, for your feedback, and for your comments. It is much appreciated. The past two months have been a period of settling ...

E-Book vs. P-Book, Round 2

Wednesday, December 22nd, 2010

The Sierra Club checks in on how “green” e-books and e-readers are compared to printed books. I was all prepared to get my dander up, but they were surprisingly a bit more reasoned than others vis-à-vis the debate: unless you’re a fast and furious reader, the energy required to manufacture and ...

P&G’s Zero-Waste Manufacturing Initiative

Monday, December 13th, 2010

Via Business Green and Green Biz, Procter & Gamble has announced that it has achieved its first zero-waste North American manufacturing plant, "The facility, based in Auburn, Maine, will reuse all of its waste, with 60 percent or more being recycled, and the remainder used to create energy.” P&G is ...

Cancún Update

Monday, December 13th, 2010

The Cancún Climate Conference has come to an end and as the smoke clears, we have the Cancún Agreement, a wide variety of measures designed to curb global greenhouse gas emissions, improve forest protection, and set up a new global “Green Climate Fund” to “manage the distribution of funding to ...

WWF Jumps the Shark

Monday, December 13th, 2010

That’s the World Wildlife Fund—not the World Wrestling Federation—which has launched a new file format that cannot be printed. (Actually, from my experience, they can save time and effort and just encourage everyone to upgrade their operating system; no one will ever be able to print again.) Anyway, yes, the ...

Starbucks Pilot Program Caffeinates Recycling Program

Monday, December 6th, 2010

Starbucks, the ubiquitous coffee chain, recently completed a six-week pilot program to determine the extent to which its used coffee cups can be recycled into new cups. From USA Today: Starbucks Coffee Company collected 6,000 pounds of used paper cups in the Toronto area and sent them to Mississippi River Pulp, ...

Cancún Update

Monday, December 6th, 2010

It’s been a rancorous week at the Cancún Climate Conference. The L.A. Times has a rundown on some of the acrimony. UPDATE: LiveScience has a basic FAQ about the issues being hashed out at Cancún. Scientific American has more.

All About Bioplastics

Monday, December 6th, 2010

Last October, GreenBiz conducted a free Webinar on plastic packaging and, specifically, new forms of bioplastics, which, it is hoped, will aid in the biodegrading of packaging materials. The Webinar generated no small number of questions, and—as is inevitably the case—not all were able to be covered in the Webinar ...

A New Shopping Season, a New Flood of E-Waste

Monday, November 29th, 2010

It’s entirely possible that I am the only person who buys books for people for Christmas any longer, since if you turned on a television at all over the Thanksgiving holiday (more fool you), all you saw were reports about people queuing up and flooding into big box electronics stores ...

Practice What You Print?

Monday, November 29th, 2010

It may seem like we are picking on National Geographic, but nothing could be further from the truth. Well, maybe not that far. Anyway, Green America and the Green Business Network have declared war of sorts on the venerable magazine, via a new “Practice What You Print” Campaign that chides ...