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Archive for the ‘Green Printing Processes’ Category

Going Green Will *Not* Go Paperless in 2013

Friday, January 11th, 2013

Our friend Mr. Tree (if that is his name) at Dead Tree Edition suggested we call this “Son of #NoPrintDay”... Since Google et al.’s announcement of their “Go Paperless in 2013” campaign (which I noted earlier this week), The Facebook Machine has been abuzz with chatter and consternation, which led me ...

Going Green Two Sides Fast Fact #33

Monday, November 26th, 2012

WhatTheyThink’s Going Green has joined forces with Two Sides to help address the “perceptions” that paper destroys forests, that electronic media are “greener” than print and paper, and that recycling is the solution to all environmental ills. This week’s Two Sides Fast Fact is not numerical, and in fact is presented ...

Yes Print Day!

Tuesday, October 23rd, 2012

You may recall that we snatched victory from the jaws—er, branches, perhaps—of defeat last summer, when the printing industry pressured Toshiba into canceling its “No Print Day,” which had been scheduled for today, October 23. Still, it seems apt that we mark the occasion in some fashion, so perhaps we should ...

PrintCity Releases Print Edition of “Green” Industry Reference Book

Wednesday, August 22nd, 2012

The new industry reference book, Print: Seen! Lean & Green, is now available in either PDF or print form—a dual distribution strategy that reflects one of the book’s basic themes, that print is one choice for the dissemination of content among many in an evolving media mix. (Hmm...that sounds like ...

For Better or Verse

Tuesday, May 1st, 2012

Poet Joyce Kilmer wrote, “Only God can make a tree,” to which Woody Allen added, “Probably because it’s so hard to figure out how to get the bark on.” Trees have been known for inspiring poets and writers, and now Poets & Writers is returning the favor, with a new video ...

Free Green-e Re:print Webinar

Monday, February 13th, 2012

Via TwoSides, a notification of an upcoming free Webinar hosted by Green-e, “independent certification and verification program for renewable energy and greenhouse gas emission reductions in the retail market.” The Webinar, scheduled for Wednesday, February 22, 2012, at 11a.m. PST/2 p.m. EST, is designed to acquaint the market with the ...

The Power of Printers?

Monday, February 13th, 2012

From our friends across the pond at Printweek, British printing company RCS has installed the UK’s first privately owned electric vehicle recharging station. Located at the company’s Retford, Nottinghamshire, plant, the charger was originally designed to power RCS’s own fleet of sales and delivery vehicles (the company has invested in ...

Scuffle in the Studio

Monday, February 13th, 2012

Here in the Going Green Blogospheric Bunker, we speak often of the respective environmental impacts of print vs. electronic media. Over at the Living Principles, Eric Benson has an excellent post that brings up an interesting and oft-ignored part of the overall puzzle: the design process itself. In most arguments, this ...

How Green Is Your Media—Finland Edition

Monday, February 6th, 2012

Via Don Carli on The Facebook Machine, over at PIWorld, an interesting new take on the whole print vs. online/“which is greener?” discussion. It reported on a study recently conducted in Finland by publisher Alma Media “determine the life-cycle environmental impacts of three of its newspapers and their respective online ...

Two Sides U.S. Site Now Live

Wednesday, January 11th, 2012

Two Sides, a valuable resource for communicating the sustainability of print and paper, has officially launched its U.S. Web site. Also check out the newly launched Two Sides blog. Welcome!