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Archive for April, 2009

Read, Learn, and Start Tweeting

Thursday, April 30th, 2009

“There are a bunch of reasons why your company should be on Twitter,” writes Jon Bishop in “Printer Tweet Tips,” a very helpful series at the Magicomm Blog. “Establish your expertise. Market your services. Network with other individuals. Stay on top of industry news.” In 14 concise steps, Bishop tells ...

Printers Seek—and Sometimes Find—Alternatives to Layoffs

Wednesday, April 29th, 2009

It’s no surprise to learn that printers, like all other employers, are doing what they can to rein in labor costs as the recession’s grip tightens. But, they appear to be making their cuts with more compassion than many. In a recent survey, Printing Industries of America found that nearly all ...

Welcome to “A Printing Office”

Tuesday, April 28th, 2009

Printing plants employing fewer than 100 people represent 95% of all printing firms. These small and mid-sized shops are the printing industry—but their business outlook is in a state of continuous and sometimes unsettling change. Industry consolidation, new patterns in the demand for print, competition from non-print media, the investment cost ...