Friday, July 31st, 2009
Earlier this month, The Print and Graphics Scholarship Foundation (PGSF) and Illinois State University published a joint study of the things that motivate students to pursue careers in graphic communications. Its key finding should come as no surprise: according to the study, “High school graphic communication classes were by far ...Tuesday, July 28th, 2009
“Life would be grand if we could sprinkle a few seeds in the ground, fertilize, add water…and a great sales person would sprout.” So writes Lee B. Salz in a post at The Customer Collective, an online community for sales and marketing professionals. But, says Salz, a sales coach, when small ...Monday, July 27th, 2009
Despite its name, Sheet Music Back in Print isn’t a printing company per se, but it's still a fascinating example of how well printed matter fits the "long tail" model of consumer demand that's so in vogue among marketers these days. Profiled last week in The Chicago Tribune, Sheet Music Back ...Thursday, July 23rd, 2009
“How many times do we have to complain about the lack of fundamental education of entry-level workers before doing something about it?” Having sat in many meetings about print industry education over the years, it’s a complaint that I’ve heard printers make many times. Consultant Jack Epstein says that the only ...Wednesday, July 22nd, 2009
Based in Glasgow, Scotland, The Drum covers news of printing, advertising, design, media, and marketing throughout the UK. A recent article, “Paper and Print,” assesses the situation facing print service providers in that part of the English-speaking world. Although there’s an ocean between the audiences, many of the comments could ...Tuesday, July 21st, 2009
(Industry analyst Clint Bolte sent the following comment in response to the thread, "PIA Says It’s Wary of New Managed Print Services Offerings by HP." We're also presenting here it as a stand-alone post. Our thanks to Clint for his input—Ed.) Michael J and Chuck understand this new market niche that ...Monday, July 20th, 2009
A tip of the hat to The Citizen of Laconia, NH, for reminding readers that using the services of printers often makes better business sense than running off their own copies. An article titled “Use mindful management to control routine costs” sensibly advises: “Don’t photocopy high-volume items that you can print ...Thursday, July 16th, 2009
Newly published data from Printing Industries of America suggest that for printers of all sizes, having digital printing capability is excellent insurance in a business downturn. PIA’s July Economic & Print Market Flash Report states that although sales fell across the board in the first quarter, digital and inkjet print sales ...Monday, July 13th, 2009
Printing Industries of America has reacted with unease to today's announcement by HP of additions to its Managed Print Services offerings. Aimed at enterprises, the additions include a "payback guarantee" to enterprise customers failing to achieve projected savings within 12 months of implementing Managed Print Services. The payback guarantee ...Monday, July 13th, 2009
Mayor Michael Bloomberg has just unveiled a $1.5 million bailout plan that he hopes will create and retain from 6,000 to 8,000 media jobs in New York City. You can read all about it here and here. It will be interesting to see what this elaborate agenda contains for the ...
