Friday, December 11th, 2009
The following was submitted as a comment to the post entitled, Andrew Tribute Asks: “Do We Need Graph Expo Each Year?”. The writer is Gene Gable, the former president and publisher of Publish magazine, president of Seybold Seminars, and publisher of The Seybold Report. Because of its length and relevance, ...Tuesday, October 27th, 2009
Sports fans, this comes courtesy of Kevin Keane, president of IAPHC Inc. The subject is RESCO, a Hudson, WI, provider of printing, mailing, and other marketing support services. Kevin comments: "Normally, I wouldn't share this type of thing, however, I think it is very well done in a light-hearted manner ...Friday, October 16th, 2009
Combing the Internet (with the help of Google News) for items that might work as “Virtual Press Clips,” we’ve been struck by the number of small print firms that still don’t have a presence on the web. What we didn’t understand is that small businesses without web sites are not ...Wednesday, August 26th, 2009
In its usual methodical fashion, Heidelberg has taken a vigorous stand for print’s place in the media mix with an impressive publication called “The Strengths of Print for Brand and Corporate Communication.” Released last year, the 64-page document was produced by a team of 15 researchers from Heidelberg’s Print Media Academy ...Friday, August 7th, 2009
Editor’s note: we wouldn’t dream of adding, cutting, or changing a word of anything written in the inimitable style of Kevin Keane, president and CEO of IAPHC Inc., who sent us the following today. But, like him, we do want our readers to know that the deadline for submissions in ...Friday, August 7th, 2009
The online “Green Guide” announced yesterday by Printing Industries of America contains an unexpected gem: a chapter on do-it-yourself public relations for successful story placement with the news media. Chapter 9—“How to Write a Press Release...and Get it Printed”—is a step-by-step guide to crafting news releases and convincing editors to pick ...Tuesday, June 16th, 2009
There’s still time for printers to enter one of the industry’s longest-running and most arts prestigious graphic arts competitions: IAPHC’s International Gallery of Excellence. Entries will be accepted until June 30 for the 2009 edition of the event, which IAPHC—the coordinating organization for Clubs of Printing House Craftsmen around the ...Monday, May 11th, 2009
Think there’s no future in ink on paper? How about lasers on meat? You have no idea—until you’ve seen Meat Cards. That’s right—what you’re looking at is an actual business card with a slab of edible beef jerky for its substrate. A 150-watt laser table burns the image, designed in CorelDraw, into ...Tuesday, May 5th, 2009
Printers of all sizes are making creative use of YouTube for marketing, customer relations, and just plain fun. Warren Werbit's rant-heard-round-the-world is a viral classic. But others are making their presence known in their own ways, and the results can be a treat to watch. Kevin Keane, president and CEO of ...
