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Archive for the ‘Social Media’ Category

In the “Social Print Experiment,” a Start-Up Printing Business Will Trace its Success—or Failure—in a Year-Long Online Chronicle

Friday, February 26th, 2010

Can a start-up digital printing business reach $1 million in sales within 12 months at a profit margin of 30%? Partners Bob Lambie, Andrew Simmons, and Ken Williams will know the answer at the end of the year, and so will everyone else who follows their progress in an ongoing online ...

On YouTube, Small-Biz Owners Discuss “Delivering Success”

Friday, August 28th, 2009

The U.S. Small Business Administration and the U.S. Postal Service have taken to YouTube with a series called “Delivering Success”: video interviews with successful entrepreneurs who share the lessons they’ve learned about owning a small business. The series, recapped in the clip shown in this post, is presented as individual clips ...

Read, Learn, and Start Tweeting

Thursday, April 30th, 2009

“There are a bunch of reasons why your company should be on Twitter,” writes Jon Bishop in “Printer Tweet Tips,” a very helpful series at the Magicomm Blog. “Establish your expertise. Market your services. Network with other individuals. Stay on top of industry news.” In 14 concise steps, Bishop tells ...